Typography for Presentations, Websites and Research Papers

A presentation at UCLA Design Tools Workshops in February 2019 in Los Angeles, CA, USA by Scott Gruber

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Slide 1

Typography for Presentations, Websites and Research Papers Typography Workshop Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 2

Good typography induces a good mood. Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 3

Know what you are designing and for whom. Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 4

Set type to be read Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 5

Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 6

The taller the x-height the easier it is to read. Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 7

Measure is the length of a line of text. Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 8

The ideal length for a line is between 45 - 75 characters. Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 9

Type Tools: Combining fonts Display font Text font Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 10

We are all Typographers Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 11

Type is with you everywhere you go–the street, the mall, the web, your apartment. Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 12

Typography is an ongoing tradition that connects you with other designers, past and future. Institute of the Environment and Sustainability www.ioes.ucla.edu

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Slide 13

Thank You sgruber@ioes.ucla.edu speaking.scottgruber.me twitter.com/scott_gruber 4356 Life Sciences Institute of the Environment and Sustainability www.ioes.ucla.edu