Typography for Presentations, Websites and Research Papers
A presentation at UCLA Design Tools Workshops in in Los Angeles, CA, USA by Scott Gruber
Typography for Presentations, Websites and Research Papers Typography Workshop Institute of the Environment and Sustainability www.ioes.ucla.edu
Good typography induces a good mood. Institute of the Environment and Sustainability www.ioes.ucla.edu
Know what you are designing and for whom. Institute of the Environment and Sustainability www.ioes.ucla.edu
Set type to be read Institute of the Environment and Sustainability www.ioes.ucla.edu
Institute of the Environment and Sustainability www.ioes.ucla.edu
The taller the x-height the easier it is to read. Institute of the Environment and Sustainability www.ioes.ucla.edu
Measure is the length of a line of text. Institute of the Environment and Sustainability www.ioes.ucla.edu
The ideal length for a line is between 45 - 75 characters. Institute of the Environment and Sustainability www.ioes.ucla.edu
Type Tools: Combining fonts Display font Text font Institute of the Environment and Sustainability www.ioes.ucla.edu
We are all Typographers Institute of the Environment and Sustainability www.ioes.ucla.edu
Type is with you everywhere you go–the street, the mall, the web, your apartment. Institute of the Environment and Sustainability www.ioes.ucla.edu
Typography is an ongoing tradition that connects you with other designers, past and future. Institute of the Environment and Sustainability www.ioes.ucla.edu
Thank You sgruber@ioes.ucla.edu speaking.scottgruber.me twitter.com/scott_gruber 4356 Life Sciences Institute of the Environment and Sustainability www.ioes.ucla.edu
We’ll introduce some simple typesetting techniques to help improve your presentations, papers and web articles. This is primarily a show and tell but am including my slidedeck in case you find it helpful.
Resources
The following resources were mentioned during the presentation or are useful additional information.
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Butterick’s Practical Typography
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Research papers
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Presentations
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Grids of numbers
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Summary of key rules
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Typography for Lawyers
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Modularscale
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A Book Apart, Typography Essentials
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Web Typography – a book by Richard Rutter
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Thinking with type
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Type on screen
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Royal Tenenbaum’s World of Futura
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Field Notes
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Linotype: The Film
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KERNTYPE a kerning game
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Making Faces: Metal Type in the 21st Century
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Better Web Typography
