Web Design Accessibility, Performance and Aesthetics

A presentation at FWD:labs Salon #78 in September 2018 in 418 Bamboo Ln, Los Angeles, CA 90012, USA by Scott Gruber

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What are the building blocks of the web?

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HTML, CSS and a pinch of JavaScript

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Is building for the web easy?

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It makes me nervous just thinking about it!

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Let's all take a deep breath.

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Breathe.

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OK. Feel better?

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What kind of people use the Internet?

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Millennials.

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Millennials. Cultural icons. Digital natives.

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Who else?

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Could be a blind person using a screen reader.

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Could be someone in a wheelchair walking her dog.

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Could be a special education student.

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Could be a business woman.

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Could be an engineer flashing a cub scout sign.

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Could be an scientist or inventor.

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Could be your grandma.

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Everyone can access the world wide web.

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How do people access the web?

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What the hell does that mean?

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We have no control. And it's ok.

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I can only control what I do.

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My Design Process

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Accessibility, Performance and Aesthetics

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  1. Accessibility

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Web Content Accessibility Guidelines or WCAG

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Color Contrast Ratio

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Color Contrast Ratio Texts have a contrast ratio of at least 4.5:1 Headlines have a contrast ratio of at least 3:1

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  1. Performance

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Websites should load fast.

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How fast?

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In 2 seconds or less!

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Jumbotron images with a carousel?

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Don't use it.

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Don't assume your audience surfs the web on a fast, shiny network

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What to do?

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Set a performance budget http://bradfrost.com/blog/post/performance-budget-builder/

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Use Responsive Images One image may not be enough.

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  1. Aesthetics

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Websites still gotta look good.

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CSS Zen Garden, 2003

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MID CENTURY MODERN by Andrew Lohman

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APOTHECARY by Trent Walton

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STEEL by Steffen Knoeller

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A ROBOT NAMED JIMMY by meltmedia

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Responsive Web Design, 2010

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Justin Avery, site and newsletter

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https://blog.stephaniewalter.fr/en/download-illustration-content-is-like-water/

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Ethan Marcotte RWD across 4 viewports https://responsivedesign.is/examples/ethan-marcotte/

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Ethan Marcotte, Calc and font-size https://responsivedesign.is/examples/ethan-marcotte/

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Milwaukee Ballet across 4 viewports https://responsivedesign.is/examples/milwaukee-ballet/

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Milwaukee Ballet typography media queries https://responsivedesign.is/examples/milwaukee-ballet/

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CSS Grid Layout, 2017 CSS Grid Layout will transform the way you design and develop for the web– and Rachel Andrew will change the way you understand the spec.

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Rachel Andrew, web developer, teacher and author of The New CSS Layout

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Jen Simmons, Mozilla Developer Advocate and creator of YouTube video series Layout Land

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Andy Clarke, Head of Creative at Stuff and Nonsense. Design consultant and mentor. Author of “Art Direction for the Web”

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Art direction and design helps your audience feel something

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Good looking sites can be accessible and fast loading. With the new CSS we have a wonderful opportunity to bring editorial design to the web and with it a sense of control and craftmanship that I began with 20 years ago.

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My design principles Accessibility, Performance and Aesthetics

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Thank you. https://speaking.scottgruber.me Creative Commons Attributions: Slides 5, 24, 25, 26, 28, 29, 30, 31 made by Brad Frost for Responsive Field Day 2015. Rachel Andrew's photo by Drew McLellan.